Our Story

Founded in 2019, TERRA is on a mission to bring everyday essentials into your home by giving back to artisans and their communities. Each purchase creates impact by helping to support a family and their home, while adorning yours.

Dianna Allen began this endeavor by crafting fragrances in her mom's kitchen. She had just spent almost three years abroad and desired nothing more than to learn how to make a candle. Pulling inspiration of nature from her travels around southeast Asia and Europe, she set the mission to introduce unique and safe-for-you fragrances to everyone she interacted with.

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TERRA's dreamy fragrances have since been admired by many. From those locally in Saint Louis, Missouri to a handful of others in countries far away. After one year of being in business, the TERRA team grew, and has expanded to various types of home fragrance – with all products still being handpoured in-house today.

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Fast forward to 2023, four years after beginning, TERRA works with global artisan partners to introduce meticulously handcrafted essentials to fill your home with. We believe in quality home decor that lasts a lifetime.